My Journey

It’s crazy out there. So much information, but very little wisdom. Plenty of platitudes, but few insights. The downside is that credible entrepreneurs, experts and thought leaders are losing the war for people’s attention. Their story, message and ideas are struggling to reach their audience, let alone resonate with the people who matter most to the success of their business, cause or issue. This is where I come in. I provide up-to-the-minute communications strategies and astute guidance for forward-thinking individuals and businesses wanting to grow their influence and create more impact in the marketplace. I do this through consulting and coaching, and training and education (essentially the two parts of my business). CONSULTING & COACHING: 🔥 I develop content-led communications strategies for medium-sized businesses and organisations. If required, I can stay on for a period of time to coach and guide the CEO and/or internal team on execution of the plan. The latter sees me being involved with the business for 2-3 months, but I also have clients where it is an open-ended arrangement whereby we catch up weekly/fortnightly as we build out and activate the company's PR/social media/content marketing program. 🔥 I provide one-to-one guidance and mentoring to credible individuals wanting to build a professional personal brand that people know, respect and trust. This is for people who are serious about becoming a credible, influential voice in their industry and are willing to put in the work to achieve that. TRAINING & EDUCATION: 🔥 I teach people how to use digital media & social technologies to grow personal/business brand visibility, influence and trust in a respectful way. I do this through keynote presentations, workshops & webinars, and via my blog, books, podcast and newsletter. I also run online courses and group coaching programs via PR Warrior's School of Influence - www.schoolofinfliuence.co In short, I help businesses and individuals to become more known, liked, trusted, front of mind with their audience, and talked about in a positive way in the marketplace. KEY STRENGTHS: 💪 Oodles of experience 💪 Up-to-the-minute digital smarts 💪 Ability to see the big picture & connect dots 💪 Tactically astute (I 'eat my own dog food') 💪 Zero bullshit (life's too short) PERSONAL STUFF: Jazz fiend. Coffee snob. Lover of back alleys, Nordic noir, craft beer and street art. Oh, and I might be slightly obsessed about Geelong Football Club, and seem to be forever plotting and planning the Great Australian Crime Novel!